The Willpower Trick ~ Wired.com by Jonah Lehrer
In other words, willpower is so weak, and the conscious mind is so overtaxed, that all it takes is five extra bits of information before it becomes impossible for the brain to resist a piece of cake.
In other words, willpower is so weak, and the conscious mind is so overtaxed, that all it takes is five extra bits of information before it becomes impossible for the brain to resist a piece of cake.
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