How predictably irrational are you?

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How predictably irrational are you? By Dan Ariely -The Indpendent

If you think your choices are based on logic and reason, think again. We have less control over our behaviour than we believe.

Most of us would believe that we consistently make rational choices, that we are in control, and that we usually get decisions right. But we often make choices that can only be described as irrational. What's more, it appears we make the same types of mistakes again and again, in a systematic and predictable way.

...Test yourself: discover the truth about your decisions

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This page contains a single entry by Jeff published on May 27, 2008 6:54 PM.

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