The new key question: How happy are you? By Frank Greve | McClatchy Newspapers
WASHINGTON -- Is it time to offer day care for ailing older parents to give their care-giving children a break? Time for much bigger incentives for carpooling? Time to extend maternity and paternity leave substantially?
The answer's yes to all three if you accept the findings of a new kind of public attitude polling that's gaining influence with corporate leaders and in government policy circles worldwide.
It's called well-being research or, by those who want to be seen as especially rigorous practitioners, behavioral economics. Personal trainers and life coaches who borrow from the same findings often call it happiness research.
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