Sex, shopping and thinking pink | Economist.com
The brains of men and women are, indeed, different. WOMEN really are better than men at shopping. And they really do prefer pink. And, surprisingly, it is possible that these facts are connected. The first conclusion was drawn by Joshua New of Yale University and his colleagues. The second was drawn by Anya Hurlbert and Yazhu Ling of Newcastle University in England. The connecting theme is that in the division of labour that forms the primordial bargain of human hunter-gatherer societies, it is the men who do the hunting and the women who do the gathering.
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